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SEO · AEO · GEO1 min read
Schema.org FAQPage — get Google's expanded snippets.
FAQPage schema turns a question-and-answer section into a Google rich result. Add it to service and pricing pages.
Overview
FAQPage schema gives Google explicit Q&A pairs to pre-extract. It's one of the highest-conversion structured-data additions because the FAQ becomes a visible expanded result.
Where to add it
Service pages, pricing pages, course pages, product pages. Anywhere there's a real FAQ on the page already.
The structure
mainEntity is an array of Question objects, each with name (the question) and acceptedAnswer (with text). Both fields are required for every entry.
Don't game it
Don't add FAQ schema for questions you don't actually answer on the page. Google catches this and demotes you.
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