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SEO · AEO · GEO1 min read
SEO basics for Next.js — the 80/20.
Next.js makes SEO almost embarrassingly easy. Here's the minimum that gets you to a Lighthouse 100.
Overview
Next.js App Router gives you SEO primitives for free. The 80/20 is meta tags, sitemap, robots, and structured data. Get those right and you're already ahead of most of the web.
What you need
• Metadata API on every page (title, description, OG, Twitter).
• app/sitemap.ts generated programmatically.
• app/robots.ts allowing AI crawlers explicitly.
• JSON-LD on pages where it adds meaning.
What you don't need yet
• Server-side rendering tricks beyond defaults.
• Multiple sitemaps for sub-sections.
• Aggressive caching headers.
PreviousBeyond Claude Code — Cowork and Code together.Next Meta tags for Next.js App Router — the Metadata API.
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