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SEO · AEO · GEO1 min read
Getting cited by Perplexity — what we know in 2026.
Perplexity is the most aggressive AI citation engine. Here's what gets you into its answers.
Overview
Perplexity is the AI engine most aggressive about citation — every answer comes with linked sources. Getting cited by Perplexity is the highest-leverage AEO outcome.
What Perplexity rewards
• Pages with clean JSON-LD.
• Direct answer in the first 50 words.
• Recent dateModified.
• Authoritative inbound links from sites Perplexity already trusts.
What Perplexity doesn't reward
Long intros before the answer. Marketing fluff. Generic claims.
How to test
Ask Perplexity questions your customers ask. See whose pages are cited. Reverse-engineer the structure.
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