Services·Pricing
Three ways we work.
Pick based on how urgent your problem is and how clear your solution is. Every engagement starts with understanding the process, not the technology.
On The Ground offers three engagement tiers: a 1-week Functional App Sprint from S$3,500, Process Automation at S$15,000–S$45,000 over 1–2 months, and AI-First Transformation from S$8,000 per month. All work is delivered in Singapore.
Our philosophy
Many companies buy expensive AI tools and wonder why nothing changed. The truth? New tools don’t fix broken processes — they just automate the broken parts faster.
Our approach: understand the process deeply, optimise it, then apply AI where it creates exponential value.
Tier 1
Functional App Sprint
You know exactly what needs fixing. We build one specific tool to solve one specific problem.
Ideal for
- Lead capture forms
- Appointment schedulers
- Simple data trackers
- Customer inquiry routing
Process
- 1.60-minute discovery call
- 2.2-day build and test
- 3.2-day refinement
- 4.Deployment and training
No complexity, no lengthy engagements. Just a working solution in one week.
Get startedTier 2 — Most Popular
Process Automation
Problem is clear, solution isn’t. We map your process, redesign it, then automate it properly.
Ideal for
- Document processing pipelines
- Client onboarding automation
- Multi-step approval workflows
- System integrations
Process
- 1.Discover — Map current processes
- 2.Design — Co-create ideal workflows
- 3.Develop — Build, test, refine
- 4.Deploy — Train team, optimise
We don’t just build tools — we redesign your processes for efficiency first.
Get startedTier 3
AI-First Transformation
Ongoing transformation partner. Build AI-first culture, continuous improvement, competitive advantage.
Ideal for
- Monthly strategy sessions
- Team capability building
- Continuous optimisation
- Access to latest AI capabilities
Process
- 1.Foundation — Process audit & quick wins
- 2.Integration — Connect systems & train team
- 3.Intelligence — Deploy AI automation
- 4.Evolution — Ongoing optimisation
This isn’t about having AI tools. It’s about being AI-first.
Get startedWeb Build
Websites at half the agency price.
Three indicative packages — a simple landing site, an AI-enhanced site, or a full web app with logins and payments. Every build ships with SEO, AEO, and GEO setup so your site is ready for Google and for ChatGPT, Claude, Gemini, Perplexity, Copilot, and Grok. Beyond fixed scope, all work is billed at S$250 / hour with a one-hour minimum.
W1
Essentials
from S$1,500
1–2 days
Minimum first bill S$1,000
A clean, fast landing site for businesses that need a credible online presence without paying agency markup.
- Up to 3 pages, or a single focused landing page
- Mobile-responsive build using your brand and content
- Contact form with email forwarding
- Domain, DNS, and SSL setup
- SEO + AEO + GEO baseline (sitemap, robots.txt, llms.txt, schema)
- Analytics (GA4 or Plausible)
- 1 round of revisions • 14 days of post-launch fixes
W2 — Most Popular
Smart Site
from S$3,500
3–5 days
Beyond scope billed at S$250 / hour
Everything in Essentials, plus AI features that do real work and a CMS so you can update content yourself.
- Up to 10 pages, or 5 pages plus a blog / CMS
- 1–2 AI features (chatbot, lead-qualifier, AI FAQ, summariser)
- CMS for self-editing (Sanity, Notion-as-CMS, or Airtable)
- Advanced SEO + full GEO with content map in llms.txt
- Email automation for form submissions
- Core Web Vitals tuning
W3
Web App
from S$8,000
1–3 weeks
Scope-dependent — quoted after a 30-minute call
A real product. Members log in, you take payments, you manage everything from an admin dashboard.
- User accounts: signup, login, password reset, profile
- Payments: Stripe, HitPay, or PayNow
- Member portal and admin dashboard
- Postgres database (Neon) with backups
- Transactional email, role-based access, audit log
See the full Web Build inclusions, Care Plan, and notes on the pricing page.
Common Questions
Questions about working with us
How much does an AI project cost in Singapore?
Our engagements start at S$3,500 for a one-week Functional App Sprint. Process Automation projects run S$15,000–S$45,000 over 1–2 months. AI-First Transformation partnerships start at S$8,000 per month. Websites start at S$1,500.
How fast will I see a working product?
One week for a Functional App Sprint — a 60-minute discovery call, a 2-day build, 2 days of refinement, then deployment and training. Larger automation engagements deliver working software in stages from the first weeks.
Which tier should I choose?
Pick by how clear your solution is. If you know exactly what needs fixing, start with a Functional App Sprint. If the problem is clear but the solution isn't, Process Automation maps and redesigns the process first. If you want AI embedded across the business, AI-First Transformation is an ongoing partnership.
What happens after deployment?
Every build includes deployment and team training. Sprints include a post-launch fix window; automation and transformation engagements include ongoing optimisation. We hand over code and documentation — you own what we build.
Ready to transform your processes?
Whether you need a quick win or a complete transformation, let’s start with a conversation about your challenges.